At CPM Vietnam, we are a leading field marketing and sales execution agency, helping global and local brands win at the Point of Sale. With nationwide coverage, strong retail relationships, and advanced tracking systems, we deliver consistent, scalable, and measurable results across all channels.
Nationwide Execution
With over 1,250+ field staff covering all 63 cities and provinces, CPM Vietnam delivers fast, scalable, and reliable execution across General Trade and Modern Trade nationwide.
Client-Centric Solutions
Our services are tailored to each brand’s objectives—integrating merchandising, auditing, in-store sales, and POSM deployment to drive availability, visibility, and recommendation at retail.
Impact Driven by Data
Powered by F-Track, our real-time field management system enables transparent KPI tracking, on-site reporting, and data-driven decision-making to maximize performance at every store.
At CPM Vietnam, our credibility is built on long-term partnerships, operational excellence, and responsible business practices. Rather than pursuing creative awards, we are recognized for delivering consistent results, scalable execution, and trusted collaboration with the world’s leading brands.
EcoVadis Sustainability Badge 2024
Recognized for our commitment to sustainability, ethical business practices, and corporate social responsibility across operations and people management.
Part of CPM Network – Omnicom Group
s a member of the CPM global network and Omnicom Group, CPM Vietnam operates with global standards, shared best practices, and international governance.
Trusted by Global Brands
Long-term partnerships with industry leaders such as Nestlé, Apple, GSK, and Pepsi, spanning multiple years of nationwide execution across GT and MT channels.
Proven Long-Term Client Partnerships
Over 7–11 years of continuous collaboration with key clients, demonstrating operational stability, low staff turnover, and sustained performance at scale.
Our Team
The People
Behind
Performance.
Our strength is our people—an experienced core team and a nationwide field force built for consistent execution. With strong retail relationships, structured training, and real-time performance tracking, we deliver scalable, reliable results across every channel, every store, every day.