Mystery Shopping

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Mystery Shopping

CPM’s team of highly qualified researchers capture valuable market intelligence, in real-time, with advanced technology.

What's Included:

Custom Scenario
Design

Tailored mystery shopping
programs.

Qualified Mystery
Shoppers

Highly trained and
objective researchers.

Real-Time Data
Capture

Advanced technology
for instant reporting.

Customer Journey
Evaluation

Assess service
and experience quality.

Compliance &
Behavior Analysis

Identify gaps in
on-the-ground execution.

Actionable Insight
Reports

Clear recommendations
for improvement.

Why It Matters:

Reveals the real customer experience—without bias.

Who It’s For:

Ideal for service-driven and customer-centric brands.

MORE SERVICES

Let’s Reveal the Real Customer Experience

Projects Completed

+ 1000

Effort That

Reveals,

Real

Experiences.

Our mystery shopping programmes capture authentic customer experiences in real time. Using trained researchers and advanced technology, CPM Vietnam delivers valuable insights that help brands improve service quality and operational standards.

Let's

Work

Together!

Voices

of Our

Valued Clients.

Trusted by global and local brands, CPM Vietnam delivers excellence in field marketing execution. Our clients value our reliability, insight-driven approach, and the measurable results we bring to every campaign.