Our

Culture

Home – About Us

Building the future of retail execution and brand experiences in Vietnam since 2004.

The Leading

Field

Marketing

Specialist.

Established in 2004, CPM Vietnam began with a mission to revolutionize how brands connect with consumers at the point of purchase. Our deep local roots combined with global standards set us apart from day one.

In 2008, we achieved a significant milestone by joining the prestigious CPM global network, bringing international expertise and world-class retail methodologies to the Vietnamese market.

Field Staff Managed​

2000 .

Shaping Brands Since

0 .

Our

Impact

in

Numbers

and

Results.

Field Staff Nationwide
0 +
Outlets Covered
100 k+
Merchandising Visits / Year
0 m+
Audit Visits / Year
0 k+

Credentials That

Define Us.

At CPM Vietnam, our credibility is built on long-term partnerships, operational excellence, and responsible business practices. Rather than pursuing creative awards, we are recognized for delivering consistent results, scalable execution, and trusted collaboration with the world’s leading brands.

EcoVadis Sustainability Badge 2024

Recognized for our commitment to sustainability, ethical business practices, and corporate social responsibility across operations and people management.

Part of CPM Network – Omnicom Group

s a member of the CPM global network and Omnicom Group, CPM Vietnam operates with global standards, shared best practices, and international governance.

Trusted by Global Brands

Long-term partnerships with industry leaders such as Nestlé, Apple, GSK, and Pepsi, spanning multiple years of nationwide execution across GT and MT channels.

Proven Long-Term Client Partnerships

Over 7–11 years of continuous collaboration with key clients, demonstrating operational stability, low staff turnover, and sustained performance at scale.

The People

Behind

Performance.

Our strength is our people—an experienced core team and a nationwide field force built for consistent execution. With strong retail relationships, structured training, and real-time performance tracking, we deliver scalable, reliable results across every channel, every store, every day.
Managing Director
Chief Financial Officer
Senior Finance Manager
Senior OpEx Manager

Let's

Win at the

Point of Sale.